Remarkable facts of the week for FRESH
FRESH
1
Weekly Executive Summary
W20Promo Pressure
969
Total FRESH
Total number of promo occurrences this week
Max Discount
-91%
▼
66%
In black: maximum observed discount in the category; In color: % of promotions explicitly showing a discount rate
Frequent MAP Range
8.7 RON (±15%)
MAP Dominant
The most frequent price (MAP) range of the week in the category
Promotions with advantages
59.4%
Avec Avantage
Weight of promotions with advantages (100% minus promotions without advantages)
Dominant advantage
Top Avantage
The most frequent consumer advantage in the category
Promotions with discount
66.5%
Avec Discount
Weight of promotions with a discount this week in the category
Frequent Discount Range
-22% (±3.3 pt)
Discount Dominant
The most frequent discount range this week in the category
Essentials takeaway of the week
This week's promotional landscape in the retail sector is characterized by a high level of promotional activity, with Kaufland, Lidl, and Selgros leading the charge. A significant portion of promotions offer a clear advantage, primarily through temporary price reductions and price discounts. The market is dominated by promotions with substantial discounts, with the highest observed discount reaching 91%, prevalent in over two-thirds of the offers. Price points are concentrated around specific ranges, indicating a strategic focus on competitive pricing within these bands.
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2
Competitive Activity
CARREFOUR vs Rest of market| KPI | Total FRESH |
|
|
|
|
|---|---|---|---|---|---|
| Total occurrence promo | 969 | 42 | 178 | 157 | 81 |
| Visibility share | 100% | 4.3% | 18.4% | 16.2% | 8.4% |
| Mechanic | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Price Discount,Crossed price | Fidelity + Application + Price Discount App | Virtual promo + X% From the 2nd product (identical) |
| MAP Essentials takeaway of the week | 8.69 | 3.19 | 8.69 | 7.99 | 14.69 |
| Discount | 22% | 22% | 20% | 22% | 20% |
| % Discount | 66.5% | 90.5% | 92.7% | 45.9% | 80.2% |
🏆 Promotional Brand Championship - CARREFOUR
Average ranks on the 5 key indicators (Share of voice, Mechanics mix, MAP range, Discount depth, Share of promotions with displayed discount). The first place (#1) represents the highest performance.
2024
#5
#4
#3
#2
#1
Winner: CARREFOUR
CARREFOUR : Rank #1
CARREFOUR : Rank #1
2025
#5
#4
#3
#2
#1
Winner: CARREFOUR
CARREFOUR : Rank #1
CARREFOUR : Rank #1
2026
#5
#4
#3
#2
#1
Winner: CARREFOUR
CARREFOUR : Rank #1
CARREFOUR : Rank #1
CARREFOUR holds a promotional share of voice of 4.3%, positioning it below key competitors such as KAUFLAND and LIDL. However, CARREFOUR's dominant price range of 3.19 RON is significantly lower than the market's dominant price of 8.69 RON, indicating an excellent price image and a highly competitive pricing strategy. With 90.5% of its promotional occurrences featuring a discount, CARREFOUR demonstrates a robust discount strategy. The most notable opportunity lies in enhancing its promotional share of voice to leverage its competitive pricing advantage further.
3
Promo Pressure by Retailer
969 Total occurrence promo| Retailer | W20 (2026) | W19 (2026) | Avg W15-19 (2026) | W20 (2025) | W20 (2024) | Trend (Sparkline) |
|---|---|---|---|---|---|---|
| Total FRESH | 969 | 1073 | 1096.6 | 1083 | 1060 | |
|
CARREFOUR
|
4.3% | 24.0% | 16.3% | 12.7% | 10.6% | |
|
KAUFLAND
|
18.4% | 15.3% | 14.2% | 18.9% | 13.9% | |
|
LIDL
|
16.2% | 14.1% | 14.7% | 15.0% | 13.1% | |
|
SELGROS
|
8.4% | 0.0% | 5.7% | 7.5% | 8.3% | |
PENNY
|
8.4% | 6.9% | 6.2% | 7.1% | 6.9% | |
MEGA IMAGE
|
7.7% | 4.8% | 7.0% | 6.7% | 6.5% | |
PROFI
|
7.7% | 0.5% | 3.0% | 7.0% | 6.5% | |
|
UNICARM
|
6.0% | 6.2% | 5.5% | 0.0% | 0.0% | |
SUPECO
|
5.4% | 4.1% | 3.2% | 3.6% | 5.6% | |
PROFI LOCO
|
5.0% | 0.5% | 2.2% | 5.4% | 4.2% | |
|
CARREFOUR (Rank)
|
#10 | #1 | #1 | #3 | #3 | - |
In Week 20, CARREFOUR's promotional pressure has significantly decreased to 4.3%, a sharp decline from the previous week's 24.0% and well below the 5-week average of 16.3%. This places CARREFOUR at a disadvantage compared to competitors like KAUFLAND and LIDL, which have increased their promotional activities to 18.4% and 16.2%, respectively. Historically, CARREFOUR's current pressure is also lower than the previous years' levels of 12.7% and 10.6%, indicating a potential loss in share of voice and a need to reassess its promotional strategy to maintain competitive positioning.
4
Frequent MAP Range (MAP ± 15%)
FRESH — W20| Retailer | W20 (2026) | W19 (2026) | Avg W15-19 (2026) | W20 (2025) | W20 (2024) | Trend |
|---|---|---|---|---|---|---|
| Total FRESH | 8.69 RON | 13.99 RON | 13.99 RON | 13.95 RON | 6.95 RON | ▲▲ Increase |
|
CARREFOUR
|
3.19 RON | 20.99 RON | 20.99 RON | 5.25 RON | 6.95 RON | ▼▼ Decrease |
|
KAUFLAND
|
8.69 RON | 21.90 RON | 17.49 RON | 17.49 RON | 10.99 RON | ▼▼ Decrease |
|
LIDL
|
7.99 RON | 13.99 RON | 14.99 RON | 13.99 RON | 13.99 RON | ▼▼ Decrease |
|
SELGROS
|
14.69 RON | - | 18.69 RON | 27.59 RON | 14.99 RON | ▼ Decrease |
|
PENNY
|
13.99 RON | 10.49 RON | 10.49 RON | 8.79 RON | 7.99 RON | ▲▲ Increase |
|
MEGA IMAGE
|
13.31 RON | 5.84 RON | 9.34 RON | 12.09 RON | 6.99 RON | ▲▲ Increase |
|
PROFI
|
3.19 RON | 4.49 RON | 4.39 RON | 13.49 RON | 5.69 RON | ▼▼ Decrease |
|
UNICARM
|
13.25 RON | 10.39 RON | 24.99 RON | - | - | ➔ Stable |
|
SUPECO
|
6.49 RON | 24.99 RON | 17.39 RON | 10.89 RON | 12.89 RON | ▼▼ Decrease |
|
PROFI LOCO
|
4.49 RON | 4.49 RON | 4.39 RON | 14.99 RON | 5.49 RON | ▼▼ Decrease |
|
CARREFOUR (Rank)
|
#1 | #7 | #9 | #1 | #3 | - |
The general trend within the market indicates a raising price point, as evidenced by the upward trend in the dominant 'frequency clusters of observed MAP'. CARREFOUR's price positioning is below the market's central price corridor, with a current dominant MAP significantly lower than the market average. Among the competitors, PROFI exhibits the lowest price levels, maintaining a dominant MAP of 3.19, which positions it as a price leader in the market.
5
Promotional Mechanics Mix
FRESH — W20| Retailer | Poids de l'avantage | W20 (2026) | W19 (2026) | Avg W15-19 (2026) | W20 (2025) | W20 (2024) | Profil |
|---|---|---|---|---|---|---|---|
| Total FRESH | 59.4% | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Price Discount,Crossed price | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | Créatif |
|
CARREFOUR
|
90.5% | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Price Discount,Crossed price | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | Créatif |
|
KAUFLAND
|
79.8% | TPR (Temporary price Reduction) + Price Discount,Crossed price | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Price Discount,Crossed price | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | Créatif |
|
LIDL
|
51.0% | Fidelity + Application + Price Discount App | Fidelity + Application + Price Discount App | Fidelity + Application + Price Discount App | Fidelity + Application + Price Discount App | TPR (Temporary price Reduction) + Crossed price,Price Discount | Créatif |
|
SELGROS
|
33.3% | Virtual promo + X% From the 2nd product (identical) | - | Virtual promo + X% From the 2nd product (identical) | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | Créatif |
|
PENNY
|
76.5% | Fidelity + Card + Price Discount Card | Fidelity + Card + Price Discount Card | Fidelity + Card + Price Discount Card | Fidelity + Card + Price Discount Card | TPR (Temporary price Reduction) + Crossed price,Price Discount | Créatif |
|
MEGA IMAGE
|
88.0% | TPR (Temporary price Reduction) + Price Discount,Crossed price | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | Créatif |
|
PROFI
|
80.0% | TPR (Temporary price Reduction) + Price Discount,Crossed price | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | Créatif |
|
UNICARM
|
0.0% | Without advantage | Without advantage | Without advantage | - | - | Conservateur |
|
SUPECO
|
0.0% | Without advantage | Without advantage | TPR (Temporary price Reduction) + Price Discount | TPR (Temporary price Reduction) + Price Discount,Crossed price | Virtual promo + X% From the 2nd product (identical) | Créatif |
|
PROFI LOCO
|
50.0% | TPR (Temporary price Reduction) + Crossed price,Price Discount | Without advantage | TPR (Temporary price Reduction) + Price Discount,Crossed price | TPR (Temporary price Reduction) + Crossed price,Price Discount | TPR (Temporary price Reduction) + Crossed price,Price Discount | Conservateur |
|
CARREFOUR (Rank)
|
- | #1 | #2 | #2 | #1 | #1 | - |
The dominant promotional mechanic across the market is the combination of Temporary Price Reduction (TPR) with Crossed Price and Price Discount. CARREFOUR distinguishes itself from competitors by offering consumer advantages in 90.5% of its promotions, significantly higher than the market average of 59.4%. The market predominantly relies on price-based mechanics, as evidenced by the frequent use of TPR and price discounts across various retailers.
6.1
Frequent Discount Range (Remise ± 15%)
FRESH — W20| Retailer | W20 (2026) | W19 (2026) | Avg W15-19 (2026) | W20 (2025) | W20 (2024) | Trend |
|---|---|---|---|---|---|---|
| Total FRESH | -22% | -23% | -23% | -22% | -23% | ▼ Decrease |
|
CARREFOUR
|
-22% | -50% | -23% | -35% | -23% | ▼ Decrease |
|
KAUFLAND
|
-20% | -23% | -23% | -20% | -23% | ▼▼ Decrease |
|
LIDL
|
-22% | -22% | -22% | -20% | -22% | ➔ Stable |
|
SELGROS
|
-20% | - | -20% | -20% | -21% | ▼ Decrease |
|
PENNY
|
-20% | -23% | -20% | -20% | -20% | ➔ Stable |
|
MEGA IMAGE
|
-23% | -17% | -22% | -17% | -15% | ▲▲ Increase |
|
PROFI
|
-22% | -29% | -21% | -14% | -15% | ▲▲ Increase |
|
UNICARM
|
- | - | - | - | - | ➔ Stable |
|
SUPECO
|
- | - | -20% | -33% | -10% | ➔ Stable |
|
PROFI LOCO
|
-20% | -29% | -21% | -22% | -15% | ▲▲ Increase |
|
CARREFOUR (Rank)
|
#2 | #1 | #1 | #1 | #1 | - |
This week, the market is characterized by a high frequency of moderate discounts, with the dominant discount cluster generally around the -20% to -23% range. CARREFOUR's promotional strategy appears less aggressive compared to its previous week's deeper discount of -50%, aligning more closely with the market's moderate discount trend. In contrast, MEGA IMAGE and PROFI are utilizing discount depth as a major offensive lever, with significant increases in their published discounts, indicating a more aggressive promotional stance.
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6.2
Promotions with discount
FRESH — W20| Retailer | W20 (2026) | W19 (2026) | Avg W15-19 (2026) | W20 (2025) | W20 (2024) | Trend |
|---|---|---|---|---|---|---|
| Total FRESH | 66.5% | 69.8% | 67.9% | 72.5% | 75.8% | ▼▼ Decrease |
|
CARREFOUR
|
90.5% | 90.3% | 84.8% | 83.3% | 95.5% | ▼ Decrease |
|
KAUFLAND
|
92.7% | 68.9% | 79.2% | 91.2% | 89.8% | ▲ Increase |
|
LIDL
|
45.9% | 52.3% | 46.3% | 47.5% | 50.4% | ▼ Decrease |
|
SELGROS
|
80.2% | 0.0% | 58.8% | 44.4% | 53.4% | ▲▲ Increase |
|
PENNY
|
74.1% | 91.9% | 89.4% | 75.3% | 71.2% | ▲ Increase |
|
MEGA IMAGE
|
88.0% | 84.6% | 70.4% | 78.1% | 94.2% | ▼ Decrease |
|
PROFI
|
80.0% | 80.0% | 79.0% | 82.9% | 73.9% | ▲ Increase |
|
UNICARM
|
0.0% | 0.0% | 0.0% | 0.0% | 0.0% | ➔ Stable |
|
SUPECO
|
0.0% | 0.0% | 1.7% | 2.6% | 1.7% | ▼▼ Decrease |
|
PROFI LOCO
|
79.2% | 80.0% | 77.3% | 77.6% | 80.0% | ➔ Stable |
|
CARREFOUR (Rank)
|
#2 | #2 | #2 | #2 | #1 | - |
CARREFOUR demonstrates a robust activation strategy with a consistently high share of promotions featuring displayed discounts, currently at 90.5%, significantly above the market average of 66.5%. Despite a slight downward trend, CARREFOUR maintains a competitive edge over most rivals, except for KAUFLAND, which shows a recent increase to 92.7%. The overall market trend indicates a move towards less transparent pricing, yet CARREFOUR's strategy remains aggressive, reinforcing its price competitiveness.
7
News & Alerts (vs last 24 months)
224 articles inédits🆕 New this week (Unseen promotions over 24 months)
CARREFOUR
6
- • SALATA MIXTA NARCISA AMBALATA
- • CALAMAR LAMELE PROASPAT AMBALAT
- • ARAHIDE CRUDE IN COAJA
- • CARNATI DE PORC SUBTIRI GRILL PROASPETI AMBALATI SCARLATESCU
- • MICI FORMATI PORC-VITA PROASPETI AMBALATI SCARLATESCU
- • ZMEURA AMBALATA
CARREFOUR MARKET
3
- • ARAHIDE CRUDE IN COAJA
- • CARNATI DE PORC SUBTIRI GRILL PROASPETI AMBALATI SCARLATESCU
- • MICI FORMATI PORC-VITA PROASPETI AMBALATI SCARLATESCU
KAUFLAND
33
- • SALAM SANDWICH TOAST FELIAT AMBALAT
- • MELC CU BRANZA GOUDA
- • NECTARINE AMBALATE
- • INGHETATA CU AROMA PORTOCALE CAMETTI
- • RULOU NEW YORK ROLL ALUNE-CACAO
- • INGHETATA ROXANA ROM-STAFIDE
- • INGHETATA CIOCOLATA COCKTAIL
- • INGHETATA PE BAT INTENSO MIGDALE
- • REDUCERE LA TOATA GAMA DE CARNATI MATACHE MACELARU
- • MARGARINA PENTRU COPT SI GATIT 79% GRASIME
- • CROISSANT CU CREMA NUGAT-ALUNE
- • INGHETATA CARAMEL SARAT
- • INGHETATA COCKTAIL
- • REDUCERE LA TOATA GAMA DE CARNATI MATACHE MACELARU
- • CASCAVAL CLASIC 45% GRASIME AMBALAT
- • CARNACIORI PORC PROASPETI AMBALATI
- • INGHETATA PE BAT DREAM CHOCO
- • MUSCHIULET DE PORC PROASPAT AMBALAT
- • IAURT DELICIOS CAISE
- • INGHETATA CU AROMA COLA CAMETTI
- • MIX DESERT KADAIF CU NUCA
- • SMANTANA 12% GRASIME
- • INGHETATA CACAO-SIROP CIRESE
- • INGHETATA ROXANA FRISCA-CIRESE
- • KEFIR DE BAUT NATUR
- • ARDEI GRAS BABY MIX
- • BLAT PIZZA FARA GLUTEN
- • MURE AMBALATE
- • MASLINE NEGRE FELII VRAC
- • BRANZA CHEDDAR MIX RASA AMBALATA
- • INGHETATA WAFFLE SANDWICH
- • MASLINE KALAMATA BLOND 231-260 VRAC
- • CREMA DE BRANZA ORIGINAL
LIDL
44
- • AFINE AMBALATE CASEROLA
- • BUCHET BUJORI 50 CM
- • TAITEI RAMEN JAPANESE STYLE SOIA-GHIMBIR
- • BANANE VRAC
- • INGHETATA IN STIL JAPONEZ SUSAN-MIERE
- • DESERT CREMA SELECTION VANILIE
- • GALUSTE GYOZA JAPANESE STYLE
- • INGHETATA IN STIL JAPONEZ LAPTE-MATCHA-TRUFE
- • MICI FORMATI DIN PORC-VITA LA MINUT PROASPETI AMBALATI
- • FRIGARUI DE VITA CHUCK NATUR PROASPETE AMBALATE
- • GALUSTE GYOZA JAPANESE STYLE CU CARNE
- • CREVETI IN STIL JAPONEZ CONGELATI AMBALATI
- • CREVETI CU WASABI CONGELATI AMBALATI
- • DESERT CREMA SELECTION CIOCOLATA
- • CREVETI TERIYAKI CONGELATI AMBALATI
- • FOITAJ DULCE GLAZURA CAISE
- • CREVETI TORPEDO PANE JAPANESE STYLE
- • GALUSTE GYOZA JAPANESE STYLE CU LEGUME
- • IAURT CAISE 1.6% GRASIME
- • DESERT JAPANESE STYLE MOCHI MATCHA
- • RAMEN CU LEGUME CONGELAT AMBALAT
- • MARAR ROMANIA XXL VRAC
- • FASOLE PASTAI VERDE AMBALATA
- • BUDINCA VANILIE HIGH PROTEIN XXL
- • CARTOFI CONGELATI TRIUNGHIURI XXL AMBALATI
- • SUNCA DE PORC FELIATA AMBALATA
- • CARNATI BERNER AMBALATI
- • BUDINCA CIOCOLATA HIGH PROTEIN XXL
- • SALAM CRUD-USCAT PORC-VITA ARDEI FELIAT AMBALAT
- • SUNCA PRESATA XXL CURCAN
- • SALAM CRUD-USCAT PORC-VITA FELIAT AMBALAT
- • INGHETATA PE BAT CU MIGDALE XXL
- • CARNATI CABANOSI XXL AMBALATI
- • CREMWURSTI POLONEZI XXL AMBALATI
- • PLATOU BAMBUS 30 X 23 CM + 3 X USTENSILE
- • TORTILLIA WRAPS XXL
- • COASTE DE PORC MARINATE BBQ CONGELATE AMBALATE
- • FRUCTE DE PADURE CONGELATE XXL
- • INGHETATA PE BAT MINI CLASSIC XXL
- • SUNCA PRAGA XXL AMBALATA
- • BAGHETA RUSTICA CU MAIA
- • GOGOASA CU GLAZURA CIOCOLATA
- • PATRUNJEL ROMANIA XXL VRAC
- • PLATOU BAMBUS 25 X 19.5 X 7.5 CM + CAPAC
MEGA IMAGE
13
- • INGHETATA SANDWICH REMIX COOKIE CARAMEL
- • INGHETATA CORNET
- • MOZZARELLA
- • IAURT CEREALE INTEGRALE MUSLI
- • INGHETATA UTOPIA DOUBLE HAZELNUT MIGDALE-FISTIC
- • AVOCADO AMBALAT
- • BRANZA TOPITA BLOC SMANTANA
- • INGHETATAT PE BAT MIX CLASSIC
- • CREMA CU UNT
- • LAPTE PRINS 3.6% GRASIME
- • INGHETATA PE BAT DREAM CACAO-ALUNE
- • PERE ABATE VRAC
- • MUSCHIULET DE CURCAN MINOR/INNER PROASPAT AMBALAT
MERKUR
8
- • INGHETATA PE BAT DOUBLE GOLD CARAMEL BILLIONAIRE
- • SUNCA PRAGA AMBALATA
- • SLANINA AFUMATA VRAC
- • MASLINE VERZI COLOSAL 121/140 VRAC
- • IAURT DE BAUT NATUR 0.9% GRASIME
- • CREMWURSTI DE PASARE VRAC
- • CARTOFI RONDELE CONGELATI
- • SALAM FIERT AFUMAT DE PORC GASTRO VRAC
METRO
5
- • SPATA DE PORC DEZOSATA PROASPATA AMBALATA
- • MIX FRUCTE DE MARE PENTRU RISOTTO SI SPAGHETE CONGELAT AMBALAT
- • CARTOFI CONGELATI BACON-MOZZARELLA
- • FILE DE PUI CRISPY PICANT CONGELAT
- • FILE DE PUI CRISPY CONGELAT
PENNY
5
- • INGHETATA 4 AROME VANILIE-ALUNE-CIOCOLATA-CIOCOLATA ALBA
- • INGHETATA CU FRUCTE DE PADURE
- • INGHETATA 4 AROME VANILIE-VISINE-CIOCOLATA-CIOCOLATA ALBA
- • INGHETATA PE BAT SUNNY MIX FRUCTE
- • SALATA ICRE STIUCA
PRIVAT
25
- • BUDINCA CIOCOLATA
- • SALAM CRUD USCAT STUDENTESC ARDEI FELIAT AMBALAT
- • PARIZER DE PASARE AMBALAT
- • CHIFTELE MINI KIEV CONGELATE AMBALATE
- • NUDLI CU CREMA DE VISINE CONGELATE
- • FASOLE GALBENA TAIATA CONGELATA
- • SNITEL DIN PIEPT DE PUI CONGELAT
- • BRANZA EMMENTAL FELII AMBALATA
- • CREMWURSTI DIN PIEPT DE PUI-BRANZA HOT DOG AMBALATI
- • CASCAVAL CLASIC 40% GRASIME
- • IAURT CAPSUNI
- • CARNATI DE PORC AFUMATI LANGOLT AMBALATI
- • CREMWURSTI DIN PIEPT DE PUI HOT DOG AMBALATI
- • KEFIR 3.2% GRASIME
- • SMANTANA 20% GRASIME
- • MAZARE FINA CONGELATA
- • CARTOFI PREPRAJITI CONGELATI
- • BRANZA CHEDDAR FELIATA AMBALATA
- • PIURE DE CASTANE CONGELAT
- • COTLET PORC PANE CONGELAT AMBALAT
- • UNTURA DE PORC AMBALATA
- • FILE PIEPT DE PUI PANE CHEF CONGELAT AMBALAT
- • SPANAC TOCAT PORTIONAT CONGELAT
- • AMESTEC LEGUME CURCUBEU CONGELAT AMBALAT
- • PIEPT DE PUI PANE PICANT CONGELAT AMBALAT
PROFI
14
- • INGHETATA PE BAT VANILIE-BISCUITI
- • INGHETATA CORNET DREAM CARAMEL
- • INGHETATA DIY SOFT & CRUNCHY CORNETTO VANILIE-CIOCOLATA
- • ARIPI DE PUI MARINATE AMBALATE
- • CARNATI SEMIAFUMATI PREMIUM VRAC
- • INGHETATA CORNET MAX MANGO-VANILIE
- • INGHETATA DIY SOFT & CRUNCHY CORNETTO VANILIE-CAPSUNI
- • SUNCA CRUD USCATA TIP INIMA AMBALATA
- • SLANINA ARDELENEASCA VRAC
- • PLACINTA CU BRANZA SARATA
- • CARNE DE PORC LUCRU 70/30 PROASPATA AMBALATA
- • INGHETATA BAND PIANO
- • IAURT DE BAUT CAPSUNI SI KIWI
- • INGHETATA PAHAR VANILIE SI SOS CAPSUNI
PROFI CITY
9
- • PULPE DE PUI SUPERIOARE PROASPETE AMBALATE
- • CREMA DE BRANZA VERDEATA
- • CREMWURSTI DIN PIEPT DE PUI VRAC
- • CARNATI CU SUNCA VRAC
- • SPANAC TOCAT PORTIONAT CONGELAT
- • INGHETATA BAND PIANO
- • LAPTE UHT 1.5% GRASIME PURE MILK
- • INGHETATA PE BAT VANILIE-BISCUITI
- • SLANINA ARDELENEASCA VRAC
PROFI GO
5
- • CREMA DE BRANZA VERDEATA
- • INGHETATA PE BAT VANILIE-BISCUITI
- • LAPTE UHT 1.5% GRASIME PURE MILK
- • SPANAC TOCAT PORTIONAT CONGELAT
- • CREMA DE BRANZA CLASIC
PROFI LOCO
10
- • CARNE DE PORC LUCRU 70/30 PROASPATA AMBALATA
- • ARIPI DE PUI MARINATE AMBALATE
- • SLANINA ARDELENEASCA VRAC
- • SUNCA CRUD USCATA TIP INIMA AMBALATA
- • SALAM FIERT AFUMAT MUSCEL FELIAT AMBALAT
- • INGHETATA PAHAR VANILIE SI SOS CAPSUNI
- • INGHETATA BAND PIANO
- • COVRIG SEMINTE FLOAREA SOARELUI
- • INGHETATA PE BAT VANILIE-BISCUITI
- • LAPTE UHT 1.5% GRASIME PURE MILK
SELGROS
22
- • SALAM USCAT TIMBA
- • LAPTE FARA LACTOZA 1.7 % GRASIME HIGH PROTEIN
- • PASTRAV EVISCERAT 300/400 PROASPAT VRAC
- • NUGGETS DE PUI
- • CARNATI DE CASA GHERLA AMBALATI
- • BACON CRUD USCAT FELIAT AMBALAT
- • FINGER FULGI PORUMB CONGELAT AMBALAT
- • FASOLE GALBENA CONGELATA
- • INGHETATA FRESH FRUCTE DE PADURE
- • INGHETATA FRESH MELON
- • SNITEL MINI DIN PIEPT DE PUI CONGELAT
- • SOMN EVISCERAT PROASPAT VRAC
- • ICRE SARATE DE CRAP
- • IAURT CU PROTEINE SI STRACCIATELLA
- • TELEMEA DE OAIE AMBALATA
- • BRANZA DE VACI PROASPATA 1% GRASIME AMBALATA
- • TELEMEA DE CAPRA AMBALATA
- • CASCAVAL DE SENVIS AMBALAT
- • UNT DE MASA 82% GRASIME
- • CASCAVAL DE SENVIS AFUMAT AMBALAT
- • PIZZA QUATTRO FORMAGGI CONGELATA
- • IAURT DE BAUT HIGH PROTEIN 2% GRASIME
SUPECO
19
- • CEAFA DE PORC DEZOSATA MARINATA FELIATA AMBALATA
- • BRANZA TOPITA FELII SMANTANA
- • COASTE AFUMATE DE PORC INTREGI VRAC
- • BUDINCA CIOCOLATA-VANILIE-BOMBOANE
- • SALAM FIERT AFUMAT VICTORIA VRAC
- • SUNCA PRESATA PORC FELIATA AMBALATA
- • CIOLAN AFUMAT DEZOSAT VRAC
- • ZMEURA AMBALATA
- • SPROT AFUMAT
- • CAPSUNI ROMANIA AMBALATE
- • INGHETATA VAFA VANILIE
- • CARNATI CRUD USCATI STICKS PORC AMBALATI
- • IAURT MIX CREAMY-CHOCO WAFFLES
- • INGHETATA VAFA CACAO
- • SALAM CRUD USCAT BANATEAN FELIAT AMBALAT
- • CARNATI CRUD USCATI STICKS CHILLI AMBALATI
- • PULPE DE PUI SUPERIOARE DEZOSATE FARA PIELE PROASPETE AMBALATE
- • BRANZA HALLOUMI PENTRU GRATAR ORIGINAL AMBALATA
- • SALAM FIERT AFUMAT TARANESC CU SUNCA AMBALAT
UNICARM
3
- • PARIZER DE PUI TARANESC VRAC
- • SALAM CRUD USCAT NAPOLI FELIAT AMBALAT
- • CARNATI TARANESTI EXTRA VRAC
🔔 Alertes Hors-Tendances
Promotional pressure
The promotional share of voice of CARREFOUR is sharply down to 4.3%, significantly deviating from its annual historical level of 11.6%.
Current: 4.3% | Standard: 11.6% (hist. avg.)
Image Price (MAP)
The most frequent MAP price at CARREFOUR is 3.19 RON, which is 47.7% less than its annual standard of 6.10 RON. A very aggressive pricing strategy.
Current: 3.19 RON | Standard: 6.10 RON
Image Price (MAP)
The most frequent MAP price at KAUFLAND is 8.69 RON, which is 39.0% less than its annual standard of 14.24 RON. A very aggressive pricing strategy.
Current: 8.69 RON | Standard: 14.24 RON
Image Price (MAP)
The most frequent MAP price at LIDL is 7.99 RON, which is 42.9% less than its annual standard of 13.99 RON. A very aggressive pricing strategy.
Current: 7.99 RON | Standard: 13.99 RON
Price Image (MAP)
The most frequent MAP price of SELGROS is 14.69 RON, which is 31.0% less than its annual standard of 21.29 RON. A very aggressive pricing strategy.
Current: 14.69 RON | Standard: 21.29 RON
Image Price (MAP)
The most frequent MAP price of PENNY is 13.99 RON, positioning 66.7% above its historical average (8.39 RON).
Current: 13.99 RON | Standard: 8.39 RON
Image Price (MAP)
The most frequent MAP price of MEGA IMAGE is 13.31 RON, positioning itself 39.5% above its historical average (9.54 RON).
Current: 13.31 RON | Standard: 9.54 RON
